Using Our Greatest Weakness As An Online Strength

Using Our Greatest Weakness As An Online Strength

Understanding modern behavior is the reason that all marketing companies make millions – they research people’s greatest fears, wants, desires and motivations and based on that, they develop a product (whether useful or not) and sell it to us knowing that we will be...
Building a Business vs. Raising Money

Building a Business vs. Raising Money

Ten years ago, and certainly 15, this discussion would have been laughable. It’s the ‘debate’ between building a business and just raising money. Of course, anyone raising money will tell you that they’re actually building a business, and much of the time it’s true,...

Using Customer Feedback Surveys

Collecting customer feedback can provide you with invaluable insight into the customer process. These are insights that you can assume or guess out on your own, and can go a long way toward shaping your business in a way that sets it up to be more successful in the...

Go Above And Beyond For Your Customers

When entrepreneurs and small businesses are starting out, they’re relying almost completely on the quality of their product and word of mouth. In the beginning, most people simply don’t have the monetary backing to bring in massive, scalable social media...