by admin | Feb 5, 2023 | Other Tips
The podcast “Search Off The Record” features John and Lizzy from the Google search team and a special guest, Josh Cohen, a tech writer from the search console team. In this episode, they discuss the search console help center, which Josh specializes in. He...
by admin | Feb 3, 2023 | Other Tips
In this episode of “SEO Fairy Tales,” Ruth Mesfun, a software engineer at Zillow, discusses an interesting technical SEO case study. She found that the product pages on their website were experiencing a high drop-off rate, leading to a decrease in SEO....
by admin | Feb 1, 2023 | Advertise Online, Other Tips
As any digital marketing agency in Auckland will tell you, cost-per-click (CPC) is a major concern for businesses looking to advertise online. The good news is, there are a few simple strategies that can help you get the most out of your CPC spend. Here are 5 tips to...
by admin | Jan 28, 2023 | Other Tips
In this episode of SEO Fairy Tales, Jason Stevens, who works in SEO at Google, shares a story about a product team that reached out for an audit. After conducting the audit, they noticed that the site was getting “no information available for this site”...
by admin | Jan 3, 2023 | Advertise Online
When it comes to CPC (Cost-Per-Click) campaigns, there are a lot of factors that go into making them successful. If you’re based in Auckland and looking to optimise your CPC strategy, here are a few tips to help you out. First and foremost, you need to make sure...