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Why Surveys Are The Next Big Thing In Business

by editor editor | Nov 9, 2015 | copywriting, ecommerce, Marketing, sales, survey

Admittedly, I know this title might provoke some head scratching at first: “SURVEYS?! How are boring old surveys going to all of a sudden become some major player in business?” And I’m so glad you asked. Feedback-based marketing is nothing new. Everyone knows, or at...

3 Ways To Make Readers Stop And Pay Attention To Your Writing

by editor editor | Nov 6, 2015 | Blog, blogging, copy writing, copywriting, Marketing, sales

Even in a world where live-streaming video and podcasting are gaining popularity amongst knowledge consumers at a breakneck pace, there’s still immense power in the written word. Not only is reading still the preferred medium for consumption by many, but it can also...

Three Emotional Triggers to Drive Sales with Words

by editor editor | Nov 5, 2015 | copy writing, copywriting, ecommerce, Marketing, sales

The reasons we buy things vary greatly from person to person. For one, the need to fix a leaky roof might be the most immediate need in their life. To another, a new flat screen TV may seem like a necessary update to keep up with all that the entertainment world has...

5 Tips for Emails that Get Opened and Convert

by editor editor | Oct 25, 2015 | email, email marketing, list builing, sales

Email marketing is a bit of an odd duck: As other marketing channels have seen a distinct rise and fall in the face of social media and new communications technologies, email marketing still remains effective. In fact, despite all of our new ways to communicate,...

Top 5 Reasons to use Pinterest for Your Business

by editor editor | Oct 20, 2015 | Marketing, Pinterest, sales, social media

Pinterest only started in 2010, yet millions of users flock to the site daily. What sets Pinterest apart is that there has never been anything quite like it before. Imagine being able to pin just about anything you want on a virtual corkboard and you’ll get the...

Top 5 Reasons to Use LinkedIn for Your Business

by editor editor | Oct 12, 2015 | linkedin, Marketing, sales, social media

LinkedIn is a powerful social networking site that attracts millions of worldwide users. Although it’s similar to other popular social media sites, LinkedIn is also a bit different in regards to its unique approach to professional networking. In addition, while other...

The Demise of Google+ for Your Business

by editor editor | Oct 8, 2015 | Google Tips, Marketing, social media

Over the last few years you have probably heard about, or seen Google+. It was touted as the next big thing and backed by Google’s billions of users, you would think they had a decent chance of success. They even forced their own users to sign up to Google+ before...

Top 5 Reasons to Use YouTube for Your Business

by editor editor | Oct 2, 2015 | Marketing, social media, youtube

For years, YouTube has led the ranks as the most popular social media site for videos. Yet, even with over 800 million regular users, the number of viewers is expected to grow. While many people started out going to YouTube for its music videos, pranks, and other...

Top 5 Reasons to Use Twitter for Your Business

by editor editor | Sep 30, 2015 | Marketing, social media, twitter

Founded in 2006, Twitter is a real-time social networking site that has gone on to draw in over 500 million regular users. Although similar to other popular social media sites, the main attraction that sets Twitter apart is called a “Tweet.” Tweets are short, public...

How to Target Early Adopters with Your Next Big Idea

by editor editor | Sep 25, 2015 | Internet Marketing Mistakes, Marketing, sales

Not to sound bigoted, but let’s just face the facts: some customers are more valuable than others. There! I said it! More specifically, customers who can be classified as “early adopters,” especially in the realm of digital technology, are major players in the success...
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