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Is It 2011 All Over Again with Newest Google Update?

by editor editor | May 11, 2015 | Design, Marketing, mobile, mobile design, responsive design, sales

Many Internet marketers remember February 2011 very clearly. It was when Google rolled out its Panda update, which instantly changed the way websites were ranked by the Internet search engine giant’s algorithm. Will Googles latest update – that rolled out starting on...

Are You Retargeting Your Visitors?

by editor editor | May 10, 2015 | advertising, Google Tips, Marketing, ppc, Retargeting, sales

Did you know that only about 20% of all first-time visitors to a website will become a conversion on that visit? That means 80% of your site’s visitors are leaving without converting, even if they want to. With shopping cart abandonment making major waves in the...

5 Key Factors That Make Good Webcopy Great

by editor editor | May 7, 2015 | Blog, content, copy, Google Tips, Marketing

  The start of the month in internet marketing land should be called copytime. Every website out there is looking for brand new copy, from blogs to social media posts to web copy. Of these three important types of copy, only one is going to represent your website day...

Are Your Marketing Tools Helping You Reach the Right People?

by editor editor | May 5, 2015 | Blog, Marketing, social

Marketing is all about reaching the right people at the right time. Unfortunately that can turn into a guessing game if you don’t have the right tools. The marketing tools that we use are essential to our success so if you’ve just been “winging it” or going on...

Choose the Right Social Media Platform with This Simple Question

by editor editor | Apr 30, 2015 | Marketing, sales, seo, social media

I’ve said it before and I’ll say it again: when it comes to social media, you shouldn’t have a problem putting all of your eggs in one basket if you don’t have the time or budget for an extensive social media campaign. There’s nothing worse (in terms of social...

Responsive Website vs. Native App – How Far Do You Need to Go Mobile?

by editor editor | Apr 29, 2015 | Design, Google Tips, Marketing, mobile, Responsive Website, sales, seo

With the coming of the mobile revolution being heralded for years, it seems we’re finally here (even though it came in with a whimper, more than a bang). With that said, it’s now critical that every marketer that wants to stay competitive be not only findable, but...
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