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Why You Should Break Away From Title Conventions In 2016

by editor editor | Feb 15, 2016 | Blog, content, content ideas, copy writing, copywriting, Marketing, tips

How many times have you read a lame “5 Ways to Improve Your Bottom Line!” title, clicked through, and the been disappointed to find the same old generic, rehashed information on the other side? If you roll your eyes whenever these titles come up in your...

3 Ways To Make Readers Stop And Pay Attention To Your Writing

by editor editor | Nov 6, 2015 | Blog, blogging, copy writing, copywriting, Marketing, sales

Even in a world where live-streaming video and podcasting are gaining popularity amongst knowledge consumers at a breakneck pace, there’s still immense power in the written word. Not only is reading still the preferred medium for consumption by many, but it can...

Three Emotional Triggers to Drive Sales with Words

by editor editor | Nov 5, 2015 | copy writing, copywriting, ecommerce, Marketing, sales

The reasons we buy things vary greatly from person to person. For one, the need to fix a leaky roof might be the most immediate need in their life. To another, a new flat screen TV may seem like a necessary update to keep up with all that the entertainment world has...

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